Proposal:Advertising

The proposal advertising was built without a vote and the tagging is widely established based on this proposal. The Feature Page for the proposal advertising is located at Key:advertising.

advertising
Proposal status:	Proposals with undefined or invalid status (inactive)
Proposed by:	dieterdreist
Tagging:	advertising=* Data item
Applies to:	node , way , area , relation
Definition:	for advertising elements like billboards and advertising columns (morris columns)
Statistics:
Draft started:
Proposed on:	2011-05-07
RFC start:	2011-05-07
Vote start:	*
Vote end:	*

Proposed key

This is a proposal for a new key advertising=* to tag advertising objects.

As of 2016-04, the proposed key has reached over 20000 uses. The feature pages have been marked as De Facto usage.

Rationale

Advertising signs, screens and other objects are often landmarks and used by people to orientate in the landscape or used as waypoints when they describe directions to other people. They often play an important role in defining what a particular site or area really looks like, so omitting them would be a pity.

Proposed Tagging

Applies to nodes , ways , areas and maybe relations .

Advertising

Used to describe advertising

Key	Value	Comment	Icon	Photo
advertising	billboard	billboard
advertising	column	Advertising columns
advertising	flag	Flagpole man_made=flagpole and advertising=flag
advertising	sign	Advertising signs, also neon signs (use luminous) and logos
advertising	screen	Advertising Screens
advertising	sculpture	Advertising sculptures
advertising	wall_painting	Advertising wall paintings

This table is a wiki template with a default description in English. Editable here.

Subtags

• luminous=* - the object is light emitting, e.g. neon lights
• animated=* - the object is animated
• display_type=led/lcd/plasma
• revolving=* - the object is turning. Interesting for columns, but probably for other objects, too.

Suggested combinations

In some cases it might be useful to have one or more of the following tags attached to further describe the advertising object.

• brand=*
• faces=* - amount of "front faces", default is 1 (see also amenity=clock
• lit=* - the object is lit
• direction=* - to define the orientation of the billboard (exposure to the ad depends on this)
• height=* - the height of the advertising object.
• width=* - the width of the advertising object.
• ref=* - can be used to add a (e.g. registration) number, useful in some areas where a formal permit is required to set up advertising.
• informal=yes - can be added for advertising in areas where formal permit would be required but the object was mounted without this permit.
• operator=* - the company that operates the billboard
• landmark=*
• visibility=* - see amenity=clock
• billboard_count=* - number of billboards when using advertising=small_billboards
• level=* - to define if the billboard is underground use -1 (eg. for subway advertising)
• support=wall_mounted - can be added for billboard fixed on the wall.

advertising=yes can be added for bus stops (amenity=bus_station) that have advertising on them (or with benches amenity=bench)

Rendering

Software support

OSM2World renders billboards (with direction=*), columns and man_made=flagpole.